Showing posts with label cargo. Show all posts
Showing posts with label cargo. Show all posts

Makeup Junkie Poll and CARGO Winner!


A big THANK YOU to everyone that answered our poll question and entered to win a YEAR supply of CARGO Cosmetics 3 Mascara launching Fall 2010! It's clear that the majority of you only get your makeup done for special events. It's always nice to know what encourages women to get their makeup done.

I apologize for the late announcement (don't know where the time goes??) but the winner is........


Congratulations and we hope that you enjoy your new mascara! You won't be running out any time soon! You will be contacted shortly for your mailing address.

Again, thank you to everyone for entering the give away! I wish I could give a prize to everyone but there will be many more give aways soon!

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Makeup Junkie Wants To Know Poll and CARGO Contest!

As a makeup artist, I am fortunate enough to do the faces of some pretty amazing women. They all range from non-makeup wearers to I-can't-live-without-my-makeup fanatics. I love both type of clients - no I really do. It's fun gabbing about makeup and different makeup techniques with avid makeup wearers but the real fun is converting someone who rarely wears makeup and making them true believers!

Makeup Junkie wants to know how often do you get your makeup done? Only on special occasions - birthdays, weddings, prom? Or do you get your makeup done to pamper yourself? New makeup launch? And are fake lashes involved? Do you prefer your makeup done at a counter, salon, spa, or have a makeup artist come to you? Makeup Junkie wants to know it all! 


All you have to do is leave a comment (be as thorough as you'd like!) and you will be automatically entered to win a year supply of CARGO's 3 Triple Action Mascara set to launch Fall 2010! The 3 is formulated to do it all - thicken, lengthen, and curl! This mascara is loaded with anti-oxidants and 11 amino acids essential for the health of hair follicles. It's good for you and it makes you look great! (Stay tuned for my review.)

One winner will be randomly chosen and will be announced on June 30th at 12 pm! I look forward to your comments! Open to Canadian and U.S. residents. My girl, Farah, over at Faces By Farah, is also giving away the 3 Mascara so you can double your chances of winning this mascara before it launches!

CARGO 3 Triple Action Mascara will retail for $20 USD/CDN. Available Fall 2010 at Murale, Sears Toronto Eaton Centre, the Bay on Yonge St., and select Independent Beauty Boutiques.

www.cargocosmetics.com

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LG Toronto Fashion Week F/W 2010: VAWK


Yesterday, I had the awesome pleasure of working the VAWK show with the fabulous CARGO Cosmetics team! In case you aren't familiar, VAWK is the Canadian line launched by Project Runway Season 2 winner, Sunny Fong. The show was held at The AGO, a fitting venue for the theme of his line: structure meets disintegration.


The makeup inspiration was what I like to call "ice princess": strong architectural brows, pale creamy white eyes and lashes, frost bitten cheeks and paled out lips with just a smudge of red in the center. The lovely and talented Key Artist and CARGO National Artist and Training & Education Manager in Canada, Annesley, collaborated with Sunny to create this whimsical yet edgy look. 

 The fab makeup team with Sunny! L-R: Eunique, Sunny, Kristie, and Annesley

The makeup went through many variations before we got to the final look but the end result looked stunning on the runway! The hair, done by the fantastic team at Salon Daniel, was ah-mazing. The top was teased for volume, hair kept close to the sides and the back was pulled into a square bun. The excitement of seeing a bride in her wedding dress with the hair and makeup done was very much the same feeling after the models were in their outfits!

1st look

 2nd look, lip colour is applied just to the inner center of lips

After the first run-through, we realized the lips just didn't translate. The natural day light was also washing the models out and the colour on the cheeks needed to be bumped up a few notches.

3rd look, applied more pink blush to the apples and made the lips stronger and less defined

The final look! Lots of pink on the apples, strong white shimmer on the cheekbones, and red lipstick smudged in the center with clear gloss over top


The look was created using all CARGO Cosmetics. It was my first time working with CARGO's Oil-Free Foundation and I absolutely loved the coverage. Skin was still properly covered yet had a luminous finish. The pouch packaging is especially handy for transporting and even more perfect if you're a makeup artist. Another product I fell in love with is Catalina blush which I will have to pick up! In the tin, it looks like a soft pink but don't be fooled! This colour has a lot of pigment but is definitely buildable. This was the blush used to create the baby doll pink cheeks on all the models.

Funny guy - he actually stooped down to my height! 

The show was fabulous and Sunny was an absolute sweet-heart! His talent and humble attitude is inspiring and I was so happy to be apart of the show. I was glad to work with Annesley and Eunique again and to finally meet the uber-talented artist, Kristie Stoodley! Working with a great team just makes working shows that much more fun. 

A few of my favourite pieces

Loved the jewelry pieces!

What did you think of the makeup look? 

To view more pictures from the show visit my gallery here. Check out more VAWK coverage from BlogTO!

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In My Kit: Bridal Beauty Must-Haves


Want to know what my kit essentials are when getting the bride ready for her special day? I like to carry a few primers with me for different skin types. Since most weddings happen in the summer, a must-have primer for me is CARGO blu_ray High Definition Mattifier

Check out Makeup 'n The Bride to see why this is a must-have in my kit!

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Beauty Feature: Cargo Spring Must-Haves!

Spring makeup wouldn't be complete without a few must-haves from one of my favourite beauty brands, CARGO Cosmetics. If your beauty wardrobe doesn't consist of at least one CARGO product this Spring then head to the stores and stock up on these must-haves!



1. CARGO Dare to Play Eye Kit ($45 US/CDN): Essential palette for Spring! This is truly a value set that contains 3 eye bases, five metallic shadows, and five bright and glitter-filled eyeshadow shades to make the eyes pop. If you love colour you will absolutely love this palette. This was a big hit at the Hope For Haiti beauty benefit back in February!


Step 1: Select an eye base: Nude (no shimmer), Shimmering Shell and Soft Beige (shimmer). Apply a small amount from lash line to brow bone (use your finger or eyeshadow brush). I absolutely love these eye bases because the shadows not only blend better but they last longer too.


Step 2: Pick a lid colour: Shimmering Bordeaux, Rustic Copper, Teal, Popsicle Purple, and Sparkling Tea . You can use any of these shades all over the lid, in the crease or as a liner. To use as a liner, use a damp angled brush. These shadows are highly pigmented and feel velvety-smooth to the touch. They blend beautifully and don't crease or fade especially with the base. If you want to intensify the shadow even more, use with a damp shadow brush.


Step 3: Add a "pop" of colour to the lid and the inner corner of the eyes. I love this last step because it really gives dimension to the eyes. All you need is a little dab to the center and corner since it's pretty glittery. Also great for those days when you just want a sheer wash of colour. Choose from: Sparkling Rose, Seafoam Green, Iced Mauve and Champagne.

2. Cargo Blush in Key Largo and Laguna ($26 US/CDN): Hands down CARGO blushes have become a staple in my everyday beauty stash! I am so in love with these silver tins of richly pigmented blushes. The new blushes for spring have me swooning. I'm already a fan of Amalfi, but Key Largo and Laguna (repromote) are also a definite must this season.


Key Largo is shockingly bright in the tin but don't be scared off by this shade. Described as "tropical punch", it really does add a punch of colour to your complexion. Although the blushes are highly saturated, they are very easy to blend and diffuse nicely. To get a pretty flush, mix a very small amount onto brush and sweep lightly onto the apples of the cheeks. This shade is gorgeous against darker skin tones but fair skin beauties can use it too! Keep eyes neutral, swipe a sheer coral gloss on the lips, and let the cheeks be the focus. If you have a lot of redness on the skin then skip out on this shade as it will only enhance it.



Laguna is back by popular demand and now I know why. I've been searching for a bright orange blush that would warm up my skin. I love mixing this blush with bronzer for that ultimate summer glow. This is one shade that is universal. Again, only a little amount is needed. These blushes may be pricier compared to other brands, but the over-sized tins and saturated pigments will definitely stretch your dollar.


3. CARGO PlantLove Lipstick in Evangeline ($20 US/CDN): I'm already a fan of these all-natural eco-certified lipsticks. We've featured many PlantLove lipsticks on Makeup Junkie! I fell in love with Evangeline, a sheer vibrant coral cream, while doing makeup at a fashion show with CARGO. I am one gal that doesn't shy away from a lil' colour on the lips! It has become one of my fave lippies for Spring! Pair with greens, bronze, golds, and peach.

CARGO Cosmetics is available in independent boutiques, Sears Toronto Eaton Centre, Murale in Canada, CVS, and ULTA. 

Have you tried these spring must-haves from CARGO? Love 'em? Hate 'em? Want 'em? 

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CARGO Cosmetics LashActivator Night Winners!

 
Thank you to everyone that entered to win CARGO's new LashActivator Night priming mascara! I'm really loving this lash primer and have noticed that my lashes are definitely longer and fuller. 

Winners were chosen randomly at Random.org. The 5 lucky winners are: 

Kaoru Twitter: Kay819
Huguette Twitter: henglish
Angela Twitter: avon78
Crystal Twitter: cutiepieworld
Anjali Twitter: anjali_handa

Congratulations!! You will be contacted via email for your mailing address. Thanks again to everyone but stay tuned for more contests coming up!

Don't forget to follow CARGO Cosmetics via Twitter and join the CARGO Facebook Fan Page! They'd love to hear from you!

CARGO LashActivor Night retails for $35 CDN/USD and is available February 2010 at select Independent Beauty Boutiques and Sears Toronto Eaton Centre. Will also be available at Murale locations in April 2010.
www.cargocosmetics.com

And don't forget to follow Makeup Junkie on Twitter or become a fan on Facebook!
Facebook Fan Page: Makeup Junkie

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Day 4: 14 Good-For-You Lippies For Valentine's Day!

Day 4 lippie of the day? Makeup Junkie is featuring an eco-friendly, all-natural lipstick!

 
CARGO PlantLove Lipstick in Cece ($20 CDN/USD): When CARGO isn't creating makeup must-haves, they are taking care of the environment. The brand's line of PlantLove lipstick is 100% natural and the lipstick tube is made out of corn! These lipsticks are certified by ECOCERT for being environmentally friendly in Product, Packaging, and Process. To sweeten the deal $2 from every celeb-designed lipstick goes to benefit St. Jude Children's Research Hospital.

Cece is a "sheer shimmering berry plum". It's a gorgeous shade and would work on many skin tones. The texture is sheer but definitely has some colour to it. Pair this with some liquid liner, falsies, rosy or bronzed cheeks and you'll look dazzling for Valentine's! 

The lipsticks do not contain mineral oils or petroleum - did you know petroleum dries out your lips making you addictive to lip balm? They are also free of parabens, phthlates, petro-chemicals, synthetic dyes and fragrances. You'll love the hydrating and soothing texture so swipe away - it's good for you! 

Have you tried this lipstick? Love it? Hate it? Want it? 

For past reviews of good-for-you lippies for Valentine's Day click here

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Makeup Junkie Give Away Featuring CARGO!

 

Listen up all you CARGO junkies! Makeup Junkie is excited to give away 5 CARGO LashActivator Night!

Why you'll love CARGO LashActivator Night: 

Whether you have long full lashes or short and sparse, everyone could use help strengthening those lashes! LashActivator Night is a lash enhancing elixir that will help boost lash growth while you sleep. You'll wake up with those sexy full lashes you've been dreaming about! Can also be worn during the day as a volumizing primer - sweet!

What makes those lashes grow?
  • Marine algae extracts – increases lash density and lash growth
  • Citrus-derived flavonoid – promotes microcirculation, necessary to carry vital nutrients to lash roots, for optimal growth
  • Peptide-biotin complex –provides better anchorage of lashes to lids, thereby slowing lash loss
Don't forget to follow CARGO Cosmetics via Twitter and join the CARGO Facebook Fan Page! They'd love to hear from you!

CARGO LashActivor Night retails for $35 CDN/USD and is available February 2010 at select Independent Beauty Boutiques and Sears Toronto Eaton Centre. Will also be available at Murale locations in April 2010.


Here are the contest details: 

To enter you must follow Makeup Junkie on Twitter and be a fan on our Facebook page. Simply send an email to joy[at]makeupjunkie[dot]ca with your full name and Twitter name. The contest will run starting today until February 22nd at 12 pm. The 5 winners will be randomly chosen and announced on February 23rd at 12 pm. Contest is open to Canadian and US residents. Good luck!

Facebook Fan Page: Makeup Junkie

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Hope For Haiti Sponsor Profile: CARGO

Today we are featuring the fabulous makeup artist favourite Canadian line CARGO Cosmetics!

CARGO: The first product I was obsessed with from CARGO was the line's jumbo-sized Lip Gloss tins. Since then, I have been obsessed with many favourites from CARGO. Founder Hana Zalzal created products that would be equally useful for makeup artists and easy enough for regular beauty lovers to enjoy. CARGO's innovative lines such as PlantLove, an all-natural line, and blu_ray, one of the first High-Definition makeup lines, are why the brand has gained cult-classic status.

Want to read about Makeup Junkie's must-have CARGO products? Click here to see past reviews!

Thank you to the amazing team at CARGO for their amazing contributions! 

 

If you would like to be apart of Hope For Haiti Beauty Benefit please visit the Facebook page here to rsvp. We have opened up 3 more tickets so rsvp fast! For more information behind the event read my write up here. All proceeds will be donated to the Red Cross. Lets do our part - hope to see you there! 

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Spring Preview Review: Sweet Cheeks!

Stop, you're makin' me blush! From candy pinks to sweet peaches, you'll want to show off those cheeks this Spring. Don't be coy - blush on with these sweeter than sweet blushes!

Coral Peaches:


Top swatch: not blended, Bottom swatch: blended

Bobbi Brown Pot Rouge in Cabo Coral (available February 2010):  I am all over this creamy blush - one of my favourites for Spring! Cabo Coral  gives the cheeks a gorgeous healthy glow, perfect for this drab weather or if you suffer from dry skin. This coral-peach shade gives you a beachy pop of colour, a definite perk-me-up shade. I also found it to last into the evening without retouching. The texture works great as a stain if you don't suffer from chapped lips. I liked patting this onto the lips then adding a gloss over top for some depth and moisture.

Tip: To guarantee longer wear on the cheeks, apply after foundation then set with translucent powder.




M.A.C. Blush Ombre in Ripe Peach (Spring Colour Forecast available February 2010):  How gorgeous does this blush look in the compact? I love the gradient colour of coral to light peach - another staple for Spring! The Spring Colour Forecast features for colour stories: coral, pink/lavender, yellow/gold and plum/burgundy.

Ripe Peach is from the coral family and is a striking shade that gives your cheeks a sweet pop of colour. The texture is super blendable and leaves a subtle glow. The shimmer isn't over the top either so you don't have to worry about appearing too shiny.


Top swatch: blended, Bottom swatch: not blended

Beauté Cosmetics Liqui-Gel Stains in Neon: Memories of neon bring me back the garish 80's but Beauté's version is anything but! The neon orange may look shocking in the tube, but once its blended you will adore the coral-pink glow it leaves behind. These stains have some serious staining power too - you have about 12 seconds before it sets so I suggest dabbing a little at a time (if you don't want it to stain your fingers blend with a blush brush or sponge). You won't have to worry about this blush fading throughout the day.

Bonus: you can use this on the lips as well! The gel texture cushions your lips and works best when your lips are dry. However, if you have chapped-skin the stain will only enhance it. Moisturize your lips when you start applying your makeup.  By the time you get to your lips, the lip balm will have set into your lips then you can apply the stain. 



Benefit Sugarbomb Boxed Powder:  Swirl these four shades of peach, soft plum, shimmering pink and rose together and your cheeks will get a sweet rush of colour - or so they say. I got to test this powder out back in October only I didn't test it on myself. This blush is a sheer peach-pink on fair to medium skinned beauties but on medium-dark skin like moi, it barely shows up. I was so excited when I was sent a sample but disappointed after trying it. However, it works nicely as a highlighter or an all-over powder but I have enough of those! 



Lancome Pop 'n Cheeks Blush in Coral Flirt (O My Rose by Aaron de Mey available February 2010):  Love the presentation of this blush - it's like a little piece of art. The peachy-coral shade is very pretty but the gold glittery shimmer is a little too intense for me. Yes, you can apply the colours separately then use the gold as a highlighter but if you're using a proper sized blush brush that just doesn't work. All that bling on the face during the day might cause some to squint so I'd recommend this blush for a fun night out.

Pinks/Berries:


Cargo Blush in Amalfi (available February 2010 in CVS and select indy boutiques): I was a Cargo blush virgin until recently! After I received a sample of Amalfi, I immediately knew why Cargo's blush was a cult classic. First of all, the texture applies like butter and is so pigmented. The jumbo size and the amount of colour pay-off is so worth the price!

Amalfi is a shimmering hot pink which my cheeks are just loving! If you're looking for a neutral pink then this is not your shade. Amalfi is like a baby doll pink with some attitude. For a girly flush, apply on the apples of the cheek but for something more sophisticated apply Amalfi over a bronzer - gorgeous!



Elizabeth Arden Ceramide Cream Blush in Plum: I was completely shocked at how much I would love this blush! I received a sample back in November and its been in heavy rotation ever since.These ultra creamy oil-free blushes not only give you a healthy glow but nourishes your skin with anti-oxidants and anti-aging properties at the same time.

The plum shade is a sophisticated version of a girly flush. When I apply this shade, my skin instantly looks brighter (love using this when I've had a late night). They are super blendable and long-lasting. It doesn't say you can apply on your lips but I do anyways. My lips look plump and soft and it doesn't dry out them out either.



100% Pure Strawberry Gel Cheek Tint: 100% natural, 100% vegan and gluten-free. This is the philosophy behind the all natural vegan line 100% Pure. The colour is derived from antioxidant and vitamin rich fruit.

Upon opening this blush you'll want to squirt it into your mouth but resist the urge! The yummy strawberry scent is delicious and the strawberry-pink shade is even better! The gel applies sheer so you won't over do it but you can definitely layer for more pop. And since it's all natural why not swipe some onto your lips!



Vapour Organic Beauty Aura Multi-Use Blush in Crush 201:  Vapour Organic Beauty is a certified organic line that uses organic mineral pigments to colour their products. Aura Multi-Use Blush can be used on the cheeks, eyes and lips - big fans of multi-tasking products at Makeup Junkie!

Crush is a soft petal pink that reminds me of the first bloom of spring. It applies sheer on the first application but becomes a brighter pink after 2 more applications. The dewy finish was fresh and natural. Love the on-the-go and travel-friendly packaging, perfect for when you're in a rush.

What blushes are you excited to swipe on your cheeks for Spring?


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Beauty News: 50% Off Sale At Cargo Cosmetics!


This is huge news! One of my fave brands Canadian line, CARGO Cosmetics, is having a 50% off sale online at Sephora.com (prices online already reflect discount) and in North American Sephora locations!

A PR release states the following:
For 2010, CARGO has begun an evolution with its relationship with Sephora that will take several months. We are focusing our brand on Sephora Inside JC Penney and we will be a top feature brand for them. By the end of this year, over 200 Sephora Inside JC Penney stores are expected to carry the full range of CARGO products.
We will be removing CARGO from the other Sephora doors in North America. CARGO products will continue to be sold within Sephora's European markets: France, Spain, Italy, Netherlands, Portugal, Romania, Turkey and the Middle East. In addition, CARGO will continue to be available at Ulta, QVC, Beauty 360, Independent Beauty Boutiques, Murale (Canada) and Boots (UK).

Congrats to CARGO on an amazing new venture, although it is sad to be seeing the line discontinued from normal Sephora locations!

We've done a few reviews of our favourite products but there are definitely other items on the list to try!

Recommended:

Lust-factor:

What will you be stocking up on?

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Beauty Feature: Mascara's Battle It Out Round 5!

Back in October of 2008, Makeup Junkie tested and reviewed 10 must-have mascaras and we had a blast doing it! We've gone and tested more mascaras just in time for the hot, sweaty, summer season. If you've been searching for the perfect mascara and don't want to dish out a lot of money to do it, read on because we've got you covered! (Results may vary and can perform differently on everyone.)

Mascara: Stila Convertible Mascara
Rating: 9.5 winks
Price: $22 USD
Special Feature: Innovative polymer formula encases each lash with smudge-proof, water-resistant tubes. Double-ended brush: large brush volumizes and defines while thinner brush defines the lower and harder-to-reach lashes.
Smudge-factor: none!!
Clump-factor: none
Lengthening: yes
Volume: Definitely
Wand: Medium and thin brush
For: Gals who want everything out of a mascara with extra definition.
Overall: I've never tried any mascaras from Stila and was pleasantly surprised that this mascara performed so amazingly! You get it all plus it's one of the few mascaras that didn't smudge or smear after a long day at work. I would have given it a perfect 10, but washing the "mascara tubes" can get a little messy. Expect to invest an extra 5 minutes cleaning the tubes off.

Mascara: Dior Diorshow Waterproof Mascara
Rating: 6.5 winks
Price: $24 USD
Special Feature: Waterproof version of the cult classic, Dior Diorshow Mascara. Big fat wand for big fat lashes.
Smudge-factor: yes, very smudgy - boo!
Clump-factor: none
Lengthening: yes
Volume: extreme
Wand: Big fat brush
For: Gals who want big volume, dramatic lashes, and don't normally smudge.
Overall: I was sadly disappointed in this must-have cult fave. Big voluminous lashes - check. Smudgy-smeared mess - check! I figured the water-proof version would not smudge but I couldn't be anymore wrong. I really loved how dramatically long and full my lashes looked but hated the smeary mess it made throughout the day. I found the big fat brush quickly coated my lashes but it was hard not to get the mascara all over my lids. The icing on the cake - the high price tag. All in all, gals who don't have a problem with smearing will love the big faux lash effect but you can probably get the same effect for cheaper.

Mascara: Flirt! Lash-A-Delic in Groovy Blue
Rating: 8 winks
Price: $14 USD
Special Feature: Buildable colour and definition.
Smudge-factor: no
Clump-factor: none
Lengthening: yes
Volume: natural volume but buildable
Wand: medium wand
For: Gals who want electric colour and fun, bold lashes.
Overall: Love! Adding a bright colour on the lashes adds an element of surprise. It's unexpected and gives a fun twist on your everyday makeup. Groovy Blue is bold but really makes brown eyes pop! If wearing blue on its own is too bright for you, swipe this over your favourite black mascara to tone down the blue. You'll love the volume, lift, and definition this mascara gives you - and not to mention the hot pink packaging! Also available in Boogie Brown and Mod Black.

Mascara: Benefit BADgal Waterproof Mascara
Rating: 6.5 winks
Price: $19 USD
Special Feature: Waterproof version of the best-selling original, BADgal Mascara. Waterproof and smudge-proof formula that gives you the same voluminous effect as the original.
Smudge-factor: yes!
Clump-factor: none
Lengthening: yes
Volume: yes
Wand: medium wand not like the original fat brush
For: Gals who want lushes lashes while singin' in the rain. Good for those who don't have a problem with smudging.
Overall: Another mascara I had high hopes for. I definitely preferred this brush over the original one because it was easier to coat each lash without the mess. I also liked the lift and volume it gave. I did NOT like the smeary mess it made. It's not fun walking around thinking you look great only to discover hours later that you have mascara smeared all over your bottom lash line. I guess I'm just not one of the lucky ones who don't have smudging issues!


Mascara: CARGO blu_ray Mascara
Rating: 7 winks
Price: $20 USD
Special Feature: Comb-like brush allows for extra definition and a natural finish. Made for high-definition film.
Smudge-factor: a little
Clump-factor: none
Lengthening: yes
Volume: natural but buildable
Wand: comb-like wand
For: Gals who want extra definition and natural volume.
Overall: You can expect good lift and no clumping with this mascara. The comb-like brush also allows you to get right to the root and those hard-to-reach lashes. If you like a natural finish then this mascara is great, but if you want more volume you can add a few more coats. But if volume is what you want then just go with a volumizing mascara. The mascara smeared a little but surprisingly not as bad as the waterproof brands. While it gave good lift on first application, my lashes did start to droop throughout the day. Bottom line, for those who have naturally voluminous lashes and just want a natural finish and extra definition, then this mascara gets the job done.

Mascara: Anastasia Lash Lifting Mascara
Rating: 7.5 winks
Price: $22 USD
Special Feature: A multi-effect volume mascara that is formulated with hard waxes and synthetic polymers. Creamy formula conditions lashes.
Smudge-factor: a little
Clump-factor: none
Lengthening: yes
Volume: yes
Wand: medium wand
For: Gals who love volume and want to reapply without the clumps.
Overall: I am a huge fan of Anastasia's brow line and was excited to try this mascara. The mascara gave instant volume and lift from the first swipe. I was able to reapply more mascara for extra volume without clumping. It smeared just a bit on the outer corner but nothing too noticeable. All in all, it's a good mascara but you can probably get the same results with a cheaper brand.


Mascara: CoverGirl LashBlast Luxe Mascara
Rating: 7 winks
Price: $8.99 CDN
Special Feature: Blackest-black formula, now tinted with luxe shimmers. Giant luxe brush helps blast lashes to their biggest, boldest and most beautifully shimmering.
Smudge-factor: a little
Clump-factor: none
Lengthening: yes
Volume: yes
Wand: fat wand
For: Gals who loved the original LashBlast mascara but want to give their eyes more attention with some shimma'.
Overall: I'm a huge fan of the original LashBlast waterproof formula, however, while it gives you the same big volume, I found the shimmer really subtle. What's the point of a shimmer mascara if you can barely see it? I applied a few more coats and was able to see it shimmer in the right light. It's kind of gimmicky but fun for perking up those lashes for a night time event.

Mascara: Maybelline Lash Stiletto
Rating: 6.5 winks
Price: $9.29 CDN
Special Feature: Elastic formula stretches lashes up to 70% visibly longer in one step. Pro Vitamin B-5 and silk protein strengthen and condition for hi-gloss black-patent shine.
Smudge-factor: a lot
Clump-factor: none
Lengthening: yes
Volume: yes
Wand: wand is tapered at the end
For: Gals who want sky-high length and glossy shine.
Overall: This mascara gave good lift and length but nothing extreme compared to other lengthening mascaras. I found the length of my lashes to look the exact same compared to that of a volumizing mascara. I did like the wet glossy finish it gave my lashes but hated how much it smeared and smudged. The tapered brush made coating each lash really easy but overall didn't win me over.

Mascara: Kiehl's Marvelous Mineral Mascara
Rating: 7.5 winks
Price: $16.50 USD
Special Feature: Mineral pigments add natura rich colour. Anacia Senegal thickens for length and volume.
Smudge-factor: none
Clump-factor: none
Lengthening: natural
Volume: natural
Wand: medium
For: Gals who are looking for something all natural for the lashes in every way - natural finish and natural ingredients.
Overall: I like the natural ingredient factor, however, the finish was too natural for my almost non-existent lashes. This is great for the "no-makeup-makeup-look" when going to the gym when you just want a little definition. The volume is buildable but it took several coats before I was satisfied with the volume. At least there are no clumps! Amazingly, it did not smudge. Not sure if that has anything to do with the mineral pigment possibly working like a stain on the lashes.

Mascara: Lise Watier 24 Hrs Glam Mascara
Rating: 4.5 winks
Price: $20 CDN
Special Feature: Elastic polymer formula and Flexi-QueenTM brush surrounds each lash with 3D waterproof film for 24 hour glamourous look. Waterproof and resists sweat, humidity and tears.
Smudge-factor: none but it did flake
Clump-factor: very clumpy
Lengthening: yes
Volume: yes
Wand: medium
For: Gals who want glamourous volume all day and all night.
Overall: Do not attempt a 2nd coat if you want to avoid a clumpy, spidery-mess. It's no joke when they say it's elastic. When I applied a 2nd coat the elastic fibers stuck to each other. It was like stringy cheese! It would also pull some of the first coat off which was very annoying. When I attempted to comb the clumps out, I ended up taking the mascara off instead and had to reapply in some areas. There was no smudging but the mascara did flake a lot. While the lift and volume lasted all day, my lashes looked like a mess.

To view previous mascara reviews click Round 1, Round 2, Round 3 and Round 4!

What's #1 on your mascara list? Have you tried any of these? Makeup Junkie wants to know!

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Beauty Feature: Beauty In A Recession

Beauty products will always have a place in our lives because for some of us, we would die without it! No matter how bad the economy is you can always count on a blush to perk you up or a pretty gloss to put a smile on your face. Let's be realistic though. As much as we'd like to go crazy on the newest beauty launches, it's just not financially sensible for some of us. Look on the bright side - this is the perfect time to rediscover an oldie but goodie (not too old!) and make it new again! Here are some tips on what to splurge on and how to maximize what you already own!

Steal: Cetaphil Gentle Skin Cleanser is a cleanser I always have in stock. It's so versatile and works for all skin types especially those with sensitive or severely dry skin. You can use it with water or wipe off with tissue when water and a sink isn't available. It can also be used as an eye makeup remover - just dab a pea size amount onto a cotton pad and wipe. Another great trick I learned from a makeup artist I was assisting is to mix Cetaphil with brown sugar to use as an exfoliant for the face or lips! It effectively and gently removes dead skin cells, makes your skin soft, and smells yummy.

Steal: Cetaphil Moisturizing Lotion has helped me get over some irritating, bumpy moments. When my skin has had it with being a guinea pig, it gets back at me with a red, itchy rash usually around my eyes, cheeks, and mouth. Cetaphil lotion always brings my skin back to normal and clears up those rashes. I've even started using it as an eye cream on my son and it has helped clear up the dryness around his eyes. You can also use it as a body moisturizer. Mix this with a shimmery pigment powder and use it to highlight anywhere you want some sexy shine! Add a bit of this to your favourite liquid or cream foundation to make an instant tinted moisturizer! Also available with SPF!

Splurge: When it comes products that help the performance of your makeup, I always like to spend a little more. Cargo blu_ray High Definition Mattifier is both a makeup primer and a mattifier so you're getting more bang for your buck. Your makeup will apply beautifully, last longer, and keep the shine away!

Splurge: If you don't have a good base then the rest of your look will just fall apart. I never like to skimp out on a good foundation. I just discovered Era Everyday Foundation and I've fallen in love! You may remember this one-of-a-kind airbrush, wear/water resistant oil-free foundation used by celebrity makeup artist, Carmindy from What Not To Wear. I tried it on a few clients who also fell in love with the flawless, yet natural feel and look of the foundation. It literally takes seconds to apply whether you spray it directly on the face or onto a sponge. It can also double as a concealer - just dab more on the areas that need extra coverage. The brand also carries a heavier version for more problematic skin, Era Face Foundation. Available everywhere and in Toronto, at Lift Beauty Boutique.

Splurge: It's hard to find a really good product that you can truly use on your eyes, lips and cheeks. I love multi-use products like NARS's makeup staple, The Multiple and now available in the Multiple Duo! They come in a variety of colours and give your skin a radiant, glowy finish. Just swipe on your eyes with some mascara and liner, dab it on the apples of your cheeks for fresh pop of colour, and slick onto the lips - your look is complete and all with one stick. The Duos give you even more choices so you can use one colour on the eyes and another on the lips. You can also use it to contour and highlight the cheeks. For a full colour finish on the lips use with a lip liner and a non-shiny lip balm. For a glossy finish, swipe on a clear shimmery gloss over top. My tip: finish the eyes and cheeks with a translucent powder for long-lasting effect.


Steal: If you love to have fun with colour and like creating a variety of looks on your eyes, CoverGirl's Eye Enhancers are a real steal! Colours range from neutral to tropical and come in shimmery, metallic or matte textures. You also have a choice of getting a single pan or a palette of 4 shadows. Use them wet for intense colour and as a liner or dry for a more natural effect.


Steal: You don't have to spend a lot of money to give your skin a luminous finish. Pigment powders can be messy but they can be used in many ways. I've become a fan of CoverGirl's TruBlend Mineral Blush and Bronzer. The Mineral Blushes go on great as a sheer blush, as a finisher after your makeup has been applied to brighten up your look, mixed with a moisturizer to highlight the cheekbones and anywhere on your body, or added to a clear gloss for a custom colour! For a faux tan use the Mineral Bronzer on the high points of your face with a brush, mix with a moisturizer for a bronzy glow, mix with a clear gloss for a sun-kissed hue on the lips, layer over top of a cream shadow for a bronze finish on the eyes, or mix with a liquid/cream foundation! Comes in a jumbo-size container so it will last for a while!

Steal: When it comes to my mascara, I've found drugstore brands are superior to the higher end lines. In the world of tube mascaras (mascaras that wash off with water, don't smudge or smear), L'Oreal Double Extend Beauty Tubes Mascara at $13 plus CDN is considered a steal when compared to other tube mascaras. You get a nourishing lash primer and the blackest black mascara all in one! Plus, you don't have to spend extra money on an eye makeup remover because it comes off with lots of warm water!

Steal: I've experimented with many natural products from head to toe but when it comes to the lips I'm all about it. Maybe it's because I ingest so much lip gloss and lip balm on a daily basis?? For something all-natural without a heavy price tag try a line like Kiss My Face. They carry everything including a great selection of lip products. I am loving the Sheer Organic Shine in Ruby. It's a gorgeous shimmery medium-pink that has a minty non-sticky finish. I'm dieing to try their Organic Lip Balms. Stay tuned for my review and colour swatches!

The bottom line is to be creative and come up with new ways to use the existing products you own. What would you splurge on and what do you consider a steal? Makeup Junkie wants to know!

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